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Jason Solarek @ Bridge 3 days ago • June 22, 2024 • 11:07 AM
I was happy to see The Containery nominated for a Retailer Excellence Award. Great job! 

I attended the REA awards ceremony in Dallas last Wednesday and was happy to see this store honored.

The Containery has been a Shop Local client since 2018. 

We invite you to check out their Shop Local website:
https://www.thecontainery.com/

Learn more about the award show and the nominees here: 
https://www.giftsanddec.com/business-news/who-made-the-cut-...Read more of post

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Jason Solarek @ Bridge 6 days ago • June 19, 2024 • 10:32 AM
Lydia Palasota won $40 🥳
We’re giving a sales rep a bonus $40 when they print the Shop Local wedding registry flyer. They can use this flyer at the Dallas or Atlanta show to help their stores—and use the $40 for a café au lait.   

Act fast: We’re giving this bonus to the first 10 reps that send us their picture with the printed flyer.

Some smart reps have already submit their pics. Remaining bonuses are running out.  Please submit your pic by ...Read more of post

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Jason Solarek @ Bridge 7 days ago • June 18, 2024 • 3:00 PM
A brand or rep may place this flyer in an upright display in their showrooms. We'll pay them to place this flyer in their showroom.
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Jason Solarek @ Bridge 7 days ago • June 18, 2024 • 3:00 PM
FOR BRANDS AND SALES REPS

The Dallas trade show is this week. I'll see you there ;)

Our brands do a great job with their Syncing service. They do this program to empower your indie stores.

We can help our brands and reps and their stores sell more. How?  We'll help their stores more quickly sell what they buy during the show. This speeds up re-orders.

How Can We Do This?
SOLUTION: 
  • Let's get more stores Syncing with your brand. You already have
...Read more of post

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Jason Solarek @ Bridge 10 days ago • June 15, 2024 • 12:21 PM
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Jason Solarek @ Bridge 10 days ago • June 15, 2024 • 12:21 PM
Good news: Shop Local is hiring. We're looking for:
  • Sales Managers.
  • Account Managers.
If you know someone who may be interested, please contact us.
 
We are experiencing notable growth: 1,400+ retailers now use our platform. We're driving double-digit revenue growth for our merchants.
 
Qualifications
We are looking for motivated people that:
  • Wish to see indie stores, brands, and reps succeed.
  • Support the shop local movement.
  • Are
...Read more of post

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Jason Solarek @ Bridge 12 days ago • June 13, 2024 • 10:52 AM
Jason Solarek picture
Jason Solarek @ Bridge 12 days ago • June 13, 2024 • 10:52 AM
"Most e-commerce services promote ‘me’ commerce. They do not connect businesses with each other to leverage  the power of the group. Businesses act alone and are lost in a maze of decisions.  Massive amounts of time and money are wasted. This wasted time and money is slowly killing indie stores - and hurting brands."

"Shop Local promotes ‘we’ commerce. Our e-commerce platform connects 1,400 retailers with 3,000 brands. ...Read more of post

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Jason Solarek @ Bridge 15 days ago • June 10, 2024 • 12:52 PM
Our pricing page in 2016. Our offering (pricing strategy) was so new that we displayed pricing for retailers, brands, and sales reps on just one page. (Today, we have pages dedicated for each group.) The good news: in 2016 we were using bundled service pricing. The plans are listed vertically: Free plan, Starter plan, etc. The bad news: this vertical approach is not the best way to present plans. This approach prevented us from comparing and improving our bundles. A better method is presenting plans horizontally, from left to right, in vertical columns, such as how BigCommerce does it today. We learned this along the way and now present this information correctly.
We follow pricing for bundles and tiers of services. Over the last decade, we've tried various pricing approaches, as well as ways to visually convey these service offerings. In this post, I share the pricing for our services for retailers since 2017. In some case, we took a step forward and a step back--it wasn't linear progress.  We've drawn inspiration from many sources, including our competitors and Tinder. 

Presenting bundles is not limited to signing ...Read more of post

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Jason Solarek @ Bridge 17 days ago • June 8, 2024 • 5:00 PM
The Wall St. Journal shares that competing media companies are teaming up to offer bundles of bundled services. In this graphic, we see how HBO Max can gain news customers via partnerships.
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Jason Solarek @ Bridge 17 days ago • June 8, 2024 • 5:00 PM
Recently, when booking a trip to Florida to see family, I was shown an array of bundles by American Airlines. There was the basic flight, and then:
  • Main Cabin Plus. Included a free checked bag, a more spacious seat, and boarding earlier. 
  • Main Cabin Select. Included an even earlier boarding time and made it easier to change my flight. 
  • First Class. Included the largest, most comfortable seat, priority boarding, two checked bags, and better drinks and
...Read more of post

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Jason Solarek @ Bridge 28 days ago • May 28, 2024 • 8:45 AM
How AI, e-commerce, and shopping local come together with new tools.
Made using AI.
Jason Solarek picture
Jason Solarek @ Bridge 28 days ago • May 28, 2024 • 8:45 AM
How AI, e-commerce, and shopping local come together with new tools.
This morning I greeted our team by saying, “Good morning, Scooby-Doos of website sleuthing.” I then wondered what the Scooby-Doo van would look like with the words “Shop Local” on it.  In the past, one would spend time to make this mock-up in Photoshop. My colleague Mark was able to make the desired image in minutes using the AI tool Copilot and no Photoshop. 

The ease with which one can use AI to make new images and envision ideas ...Read more of post

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Jason Solarek @ Bridge 29 days ago • May 27, 2024 • 2:14 PM
We're happy to see Bordallo Pinheiro and Vista Alegre promote the Shop Local platform in Tableware Today's June/July 2024 issue.

In the advertisement, the brand displays our ShopLocal.org logo.  
  • A brand shows the logo so that retailers know they can easily sell the products shown.
  • When a brand offers our Syncing service, a retailer can instantly display the brand's entire product catalog online.
  • The retailer's customers can buy the products and add them
...Read more of post

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