Illustration by Doug Chayka
The Atlantic shares how Chinese factories have found a new way around U.S. retailers and into our homes: Chinese apps. SHEIN and other Chinese apps are bypassing Amazon to be a new leader in Chinese goods. In addition to Amazon, Target, Walmart, and indie shops now have a new group of digital competitors embedded in customers’ pockets.
Except from The Atlantic article:
MATERIAL WORLD
IS THIS HOW AMAZON ENDS?
An open embrace of cheap ...
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A retailer’s checkout page showing the Save Local loyalty program details. A retailer using Shop Local could chose to participate in our loyalty program designed for their shoppers. Our program enables 1,300 indie stores to team up and be more competitive. Many big-box retailers already offer loyalty programs.
How restaurants, hotels, and tableware brands are using loyalty programs--and what indie stores can learn from this.
Perk-y
I recently read about a new loyalty program and wondered what we could learn from it. The founder of Eater and Resy, Ben Leventhal, has started Blackbird, a loyalty program service designed for indie restaurants, reports The New York Times (
Read the article). Using the Blackbird app, a diner receives a perk for eating at a restaurant. The retailer sets tiers for which the user qualifies for the perk. For example, a restaurant, Nat’s on Bank in New York City...
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